Superfry

Client

Alianza Team

Project type

Packaging

Project direction

Lindsay Gamboa

Service

Branding

Location

Bogotá, Colombia

Year

2024

Project brief.

For SuperFry, a brand of cooking oils for both household and industrial use, we focused on label design for its various packaging sizes. The goal was to create attractive and functional labels that convey the product’s quality and make it easy to identify the different formats. We designed a label system that maintains a consistent brand identity across all sizes, using visual elements that highlight the benefits of SuperFry oil.

The result is a cohesive set of labels that strengthens the brand’s presence at the point of sale and provides clear, appealing information to the consumer

Project gallery

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